Empowering Founders to Build the Future of Insurance.

We’re rethinking what starting an insurance brokerage looks like.

Our founding brokers pay a flat monthly fee. No commission splits, no hidden overrides, and no bureaucracy.

In return, you get full access to our infrastructure: supervision, systems, markets, trust accounting, compliance, and the credibility of a licensed brokerage, all without giving up your autonomy.

Membership Is the New Partnership.

We’re not a franchise. We’re a collective of insurance disruptors united by a shared belief that Canadians deserve more choice, more innovation, and more personalized insurance solutions.

Being part of The Principal Broker Group means you can scale your insurance business with modern tools, mentorship, and an ecosystem designed to help you grow without giving up control.

Your Brand. Your Clients. Our Support.

Founding brokers set up their own operating names to bring their brand vision to life.

You design the culture, hire your team, and build your book while The Principal Broker Group provides everything you need behind the scenes: market access, technology, tools, and industry compliant supervision.